CHEREAU values
OUR PURPOSE:
Every day, our enthusiastic, committed teams imagine, propose and produce the premium and durable customised vehicles and solutions for temperature-controlled transport which make CHEREAU the brand that everyone loves.
OUR FOUR CONVICTIONS AND THE SIXTEEN COMMITMENTS THAT FLOW FROM THEM:
CUSTOMERS ARE AT THE HEART OF OUR ACTIONS:
- Understand their needs to provide tailor-made solutions that create added value.
- Provide premium and topquality services and products that are both competitive and sustainable.
- Formalise and respect our commitments.
- Cultivate straightforward, friendly, trust-based relationships with our customers and partners.
EACH EMPLOYEE IS A CORNERSTONE IN OUR VALUE CREATION PROCESS:
- We cultivate exemplary behaviour and high standards in a caring, respectful working environment.
- We value teamwork and collective success.
- We foster enthusiasm and commitment by encouraging the growth and development of each employee.
- We encourage initiative and allow room for error.
OUR GROWTH IS DRIVEN BY INNOVATION:
- Go for added-value breakthrough innovation.
- Make life easier for the users of our products by simple, practical developments.
- Promote eco-design for more sustainable products.
- Reduce carbon impact with more fuel-efficient vehicles and new energy sources.
PROTECTING OUR ENVIRONMENT AND PREPARING FOR THE FUTURE IS OUR CHOICE :
- Reduce the carbon footprint of our industrial activity.
- Hunt down wastage and reduce our emissions.
- Promote the reuse and recycling of our products.
- Set high CSR ambitions and measure our performance regularly.